With a career spanning more than three decades, Roxanne has dedicated her life to the pursuit of excellence, service, and leadership across multiple disciplines including health care, business, and community development. Beginning as a student leader and Optometrist, she went on to build and manage a successful optometry practice before transitioning into financial planning and wealth management, where she continues to help individuals and professionals achieve clarity and confidence in their financial futures.
Along the way, she has served as a mentor, educator, volunteer, and advocate, contributing to provincial and national professional associations, publishing in leading industry journals, and supporting cancer survivors through her work with the Leukemia & Lymphoma Society of Canada. Her journey reflects resilience, integrity, and an enduring commitment to helping others see, both literally and figuratively, with greater vision and purpose.
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University of Winnipeg Students Association Science Director
Married
Graduated from the University of Winnipeg with a Bachelor of Science
University of Winnipeg Senate Student Representative
University of Waterloo School of Optometry Class President
First Academic Publication
Canadian Association of Optometry Students (CAOS)
Graduated from the University of Waterloo School of Optometry
Joined an Optometry practice in Winnipeg, MB
Joined Dr. Baker Optometry Practice, Wainwright, AB
Assumed the Optometry Practice
Evaluator & Judge with Skate Canada
First Child Born
Second Child Born
President, Alberta Association of Optometrists
Wainwright Chamber of Commerce Business of the Year
Volunteer 4-H Leader
Sold Optometry Practice (Prairie Vision)
Joined Advocis (The Financial Advisors Association of Canada)
Completed Life License Qualification Program (LLQP)
Completed Canadian Investment Funds Course
Published “The Cornea and Some Common Ailments,” American Optometric Association
Founded Clarity Financial Services
Joined FP Canada
Earned Certified Financial Planner® (CFP®) Designation
Diagnosed with Diffuse Large B-Cell Lymphoma
Completed Cancer Treatment
National Exam Marker for CFP® Designation
Leukemia & Lymphoma Society of Canada Volunteer
Licensed in Ontario as Life & Accident & Sickness Insurance Agent
Contributing Writer, Eye Care Business Canada
Podcast Host, Eyes Wide Open with Eye Care Business Canada
Contributes regular articles to Eye Care Business Canada, combining expertise in optometry and financial planning to educate and inform professionals in the eye care industry.
Rebranded to C3 Wealth Advisors
Contributing Writer, Optik Magazine
Became a regular contributor to Optik, a leading Canadian optometric industry publication, offering insights on finance, practice management, and professional development.